If you’re like me, you might worry you spend a bit too much time on LinkedIn. It can be a great resource for networking, researching prospects, stalking frenemies and staying up-to-date on industry news. But sometimes it can be hard to know exactly what to do and when to do it for the best results.
That’s why I offered the LinkedIn for Digital Influence series a few weeks ago. It was packed with up to date information focused on making your efforts meaningful.
During one of the sessions, I gave an example of how I repurposed some content from a newsletter into a very productive (~ 10,000 impressions!) Document Post on LinkedIn. (Note: Document Posts have an increased reach of 2.2 to 3.4 times more than a plain old text post. See Thing 4 in the attached guide.)
It’s challenging to create fresh new content on a weekly basis. Letting it see the light of day one time is wasted energy. SO! The information and research from the Digital Influence series was repurposed into the attached guide, 10 Things About LinkedIn’s Algorithm. I hope you find it helpful. (If you’d like access to the replays for a video version of the content, hit reply and I’ll send you access.)
Next week I have a pretty big celebration to share. Another 10 Things coming your way! Have a lovely weekend.