Posts

Promoting Events in Social Media – Your Top 10 List

Welcome to 2015. Yes, it’s time for marketing planning and deciding what trade shows you’ll attend and conferences you’ll hold. Some of the most useful information (and gossip) I gather comes prior to my actual attendance at an event. Well thought out, interactive social media campaigns extend the life and excitement around an event.

Cialdini Influence: Be Consistent and Unwavering

On lazy fall weekends, I love spending a couple hours wandering through funky shops, antique stores and vintage clothing boutiques, and then tucking into a quaint small coffee shop for a strong Americano. Yet, on a day-in-and day-out basis, when I take a break from work and need my caffeine fix I head to Starbucks. […]

Cialdini Influence: Tapping into the Power of Reciprocity

Women’s clothing retailer Anthropologie emails me a special coupon for my birthday. My friend’s local realtor brings her a pumpkin in the fall and offers a photo with Santa in December. A colleague receives a yearly birthday card from her husband’s college alma mater…

ShoeFitts eBook Helps Financial Services Industry Harness the Power of Social Media

The “100 Tips for Social Media Success” by ShoeFitts Marketing president Sheri Fitts brings a comprehensive social media game plan to professionals in the financial services marketplace with easy-to-follow instructions in an engaging and colorful format. Portland, Oregon (PRWEB) July 29, 2014 Renowned social media expert and ShoeFitts Marketing president Sheri Fitts has released a […]