ShoeFitts Marketing Updates Trinity Advisor Group Website with Client Value and Personal Branding

  ShoeFitts Marketing helps financial advisors go beyond bare-bones and antiquated websites to become competitive in today’s retirement plan marketplace. Portland, OR (PRWEB) April 01, 2014 Embracing a client-centric and service-oriented approach with a touch of a Celtic heritage is the focus of the recently launched Trinity Advisors Group website created by ShoeFitts Marketing. Trinity […]

ShoeFitts Marketing Finds Super Bowl Ads Illustrate Key Marketing Strategies and Lessons for Financial Advisors

  Financial Advisors should understand why some Super Bowl commercials were immediate hits and others completely missed the mark or were poorly timed. By using this knowledge they can apply the lessons to their own financial services business development and marketing strategies. Portland, OR February 05, 2014 The 2014 Super Bowl game may not have […]

Sheri Fitts Presents DCIO Marketing and Branding Strategies at Financial Research Associates’ Conference

At the Financial Research Associates’ presentation, Ms. Fitts speaks specifically to DCIO professionals about generating brand awareness in a competitive marketplace, sourcing ideas from target audiences and clients, and evolving marketing plans. Boston, MA January 07, 2014 Generating brand awareness using time-effective methods and active client sourcing are key highlights of the presentation by Sheri […]

Three Easy Tips to Elevate Your LinkedIn Usage in 2014

ShoeFitts Marketing President Sheri Fitts explains how LinkedIn can improve visibility, strengthen client and competitor knowledge, and provide strategic business opportunities and connections. Portland, OR December 23, 2013 With the year quickly drawing to a close, now is the ideal time for retirement plan professionals to improve their LinkedIn profile and make better use of […]

401kWire Names Sheri Fitts to 100 Most Influential People List

Expertise from a 20-plus-year career in defined contribution market brings ShoeFitts Marketing President Sheri Fitts accolades from retirement plan industry members. Portland, OR December 23, 2013 ShoeFitts Marketing President Sheri Fitts is one of the 100 Most Influential People in the Defined Contribution Industry according to the recently released annual 401kWire.com survey. “I’m extremely honored […]

Sheri Fitts Stresses Social Media Etiquette for Retirement Plan Professionals

Well-crafted social media and marketing messages need courtesy and manners to avoid common decorum errors and the wrath of Nana. Portland, OR October 30, 2013 Marketing and social media strategist Sheri Fitts is following in her Nana’s footsteps by stressing the value of proper correspondence etiquette and values in today’s competitive retirement plan industry. “We […]